The story behind Atelix
Why I built Atelix
I am Belgian and Swedish, based in London, and I spent my career as a business executive in technology, including leadership roles at Salesforce and an MBA from INSEAD. My passion, though, has always been for beautiful spaces. When I started spending time with interior design and architecture studios, from solo designers to established teams, I kept seeing the same story: talented studios held back by operational challenges, evenings lost to spreadsheets, supplier emails and chasing approvals, and the craft they love buried under admin.
I created Atelix to bring that business and technology experience to interior design and architecture: a platform that runs the operational side of your studio, understands your projects, keeps clients, suppliers, contractors and your whole team aligned, and shows you where you truly make your money. Your studio’s energy goes into design and growth, not administration.
My goal is simple: to unlock every studio’s potential, whatever its size. I work closely with every studio that joins.
Built by a team, shaped by studios
Atelix is built by a dedicated engineering team in London, working side by side with the studios who use it. We ship new features continuously, shaped directly by customer feedback: when a studio tells us what would make their week easier, it is often live within days.
Sophie Paternotte · Founder